"Here is the problem: The dumb people aren't gonna get it. And the smart people are going to be offended that you didn't think they were smart enough to get it."
– Sheldon Turner, screenwriter-- Up in the Air; X-Men: First Class
A screenwriting how-to book can be a tricky thing.
One week removed from director Zack Snyder's advanced teaser at San Diego's 2012 Comic Con (the mecca for comic book fans and geeks alike), Warner Bros Studios officially release the first teaser trailer for next summer's Man of Steel to the masses.
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