Release | February 15, 2013 (Limited) |
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Cast | Gael García Bernal, Alfredo Castro, Antonia Zegers, Jane Fonda, Richard Dreyfuss, Christopher Reeve |
Director | Pablo Larraín |
Writer | Pedro Peirano |
Genres | Drama |
Studio | Sony Pictures Classics/Mongrel Media |
Length | 110 mins. |
Website |
facebook.com/pages/Gael-Garcia-Bernal/51213067196 |
An ad executive (Gael García Bernal) comes up with a the idea of using a nice, happy, positive message instead of a dark one during the 1988 referendum staged by Chilean dictator Augusto Pinochet to gain a further eight-year term in office. Adopting a brilliantly upbeat advertising campaign, the "No" campaign won, ousting Pinochet.
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